Móstoles Businesses Join Forces to Combat Unwanted Loneliness in Seniors

Around fifty establishments have integrated into a municipal network to detect and prevent social isolation.

Generic image of a local shop window with a 'friendly business' decal.
IA

Generic image of a local shop window with a 'friendly business' decal.

Approximately fifty establishments in Móstoles, including hairdressers, bookstores, and pharmacies, have joined the Network of Senior-Friendly Businesses to combat unwanted loneliness.

This initiative transforms businesses into key agents in the prevention and detection of social isolation cases. The Móstoles City Council, through the Department of Contracting, Seniors, and Social Welfare, promotes this project as part of the municipal strategic plan Móstoles Cuida.
The main goal is to foster awareness, early detection, and intervention in situations of loneliness. The network is developed in coordination with the commercial fabric and involves municipal technicians, associations, residences, health centers, and third-sector organizations.

"Unwanted loneliness is a complex phenomenon with multiple factors, which can have direct effects on emotional well-being, health, and quality of life, especially in older people."

the City Council
Participants in this network have received specific training to acquire basic tools that enable them to identify potential vulnerability situations. This system facilitates information exchange, continuous monitoring, and evaluation of actions to effectively guide public policies.