This initiative, organized by the Consejería de Digitalización as institutional partner, will take place on October 23rd and 24th at the Auditorium of Fundación Mutua Madrileña, as part of the Madrid Tech Week.
The event will focus on the emergence of tools like AI and emerging technologies, as well as the transformation they bring to companies, the economy, and society. The first day will feature representatives from companies such as Microsoft, Google, Airbus, BBVA, Mastercard, Ikea, HP, Samsung, SAP, Sony Music, Philips, ASML, and Danone.
The second day will include various practical classes with international certification aimed at turning technological trends, such as generative AI, into applicable knowledge. The program also includes sessions on robotics, business transformation, leadership, and investment, with executives from companies like Philips and experts from Uber or DHL.
This initiative seeks to incorporate new tools and connect the region with international companies, institutions, investors, and talent.




